One of the most difficult tasks for most Bum Marketers seems to be finding a niche that’s profitable, but doesn’t have a ton of competition. The goal is to find a healthy balance of the two and for most people, that’s one of the harder and more time consuming aspects of Bum Marketing. So where do you find a niche that has enough buyers but not enough sellers?

One of the most difficult tasks for most Bum Marketers seems to be finding a niche that’s profitable, but doesn’t have a ton of competition. One of the main reasons I believe they have a hard time is partially because they’re not exactly sure what a niche is. According to Wikipedia…

"A niche market is a focused, targetable portion (subset) of a market sector.

By definition, then, a business that focuses on a niche market is addressing a need for a product or service that is not being addressed by mainstream providers. A niche market may be thought of as a narrowly defined group of potential customers.

A distinct niche market usually evolves out of a market niche, where potential demand is not met by any supply.

Such ventures are profitable because of disinterest on the part of large businesses and/or lack of awareness on the part of other small companies. The key to capitalizing on a niche market is to find or develop a market niche that has customers who are accessible, that is growing fast enough, and that is not owned by one established vendor already."

Although exercise is by definition not a niche, a subset of exercise such as lower back exercises could be a niche. But is it profitable? You bet, but it also had a modest amount of competition.

With Bum Marketing, the goal is to find a niche where there isn’t a lot of competition, but there are enough buyers to make it profitable. If there’s a ton of competitors around, it’s going to be that much more difficult to dominate the niche and show up in search results. But on the other hand, if there aren’t enough people actively searching for a product similar to the one you’re promoting, as a result you’re not going to make many sales and earn much in the way of income. You need to find a healthy balance of the two and for most people, that’s one of the harder and more time consuming aspects of Bum Marketing.

So where do you find a niche that has enough buyers but not enough sellers? The easiest way is to look around you and your life. Look for and identify a problem that you’ve had or people around you have and find a solution to it. Ideally you’ll want to write about something you already know about so you don’t waste precious time with research and fact finding.

Maybe you lost some files on your computer recently and needed to buy file recovery software. You probably didn’t buy the very first software program you came across – you likely compared them a little including differences in price, features/benefits, ease of use and so on. File recovery software is a niche that you know enough about from your research you should be able to write 5 or so articles on it.

Some other placed that I regularly get ideas from include online forums, television, newspapers, advertisements, conversations, wanted ads and so on. Or if you’re really stuck, you could even go to eBay or Google and search for private label rights niche articles to get good ideas for topics. You can buy them if you like, then simply rewrite the articles to save time, or you can just borrow the niche or topics and write your own from scratch.

All in all, simply keep your eyes and ears open and a pen and paper handy, and you’ll come across more niches than you could ever utilize.

Street Smart Internet Marketing
Justin Michie is an internet marketing entrepreneur, small business coach and author of Street Smart Internet Marketing.

By Justin Michie Published: 9/6/2007

Technorati Tags: bum, business, Internet Marketing, Marketer, marketing, Niche, promotion

Search engines Ranking is what SEO is all about. You tweak your pages trying to “meet search engine’s requirements” and gain high ranking in the search engines’ results. However, what are these “requirements”? We all know search engines are nothing but robots, computers that follow a certain program to determine which site is more relevant to a query and which one is less useful. Yes, when chasing search engines ranking, we are just struggling against a machine

Technorati Tags: search engine marketing, Search Engine Optimization, search engine ranking, seo algorithms, seo blog, understanding seo

Web CEO helps you increase your online visibility by highly automating your search engine marketing and optimization efforts and providing you online training in SEO and Internet Marketing. Have all the work done quickly, easily, and receive professional quality reports.

Below are some of the key feature that save you a lot of time to seo your website:

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Understanding the significance of keywords and key phrases is essentials for internet marketer to optimize the ranking of their website in search engine. A good rank in search engine will bring massive traffic to the website if the website optimize the correct keyword. Hence, Keyword research is the first thing website owner or internet marketer start thinking about when considering search engine traffic.

Figuring out the strategic keywords is not easy, and approaching it properly from the very beginning is vital in order not to damage all your SEO campaign.

To start with keyword suggestion, you may use one of the numerous free and paid tools and web-based services.

One of the good keyword suggestion tools that helps with keyword choice is www.goodkeywords.com. Wordtracker is another worthy tool offered as a subscription-based service.

Another free keyword generator is Miva keyword generator that you can found as below link. (https://account.uk.miva.com/advertiser/Account/Popups/keywordgenbox.asp?Login=true)

If you want something free – Miva keyword generator will be of help.

If you are interested in more detailed and sophisticated keyword research data we recommend you Web CEO Keyword Research Tool.

I suggest you go for paid seo software service. I am using WebCeo software

This WebCeo software is a keyword tool uses proprietary keyword database of real searches to get valuable suggestions. At this point, you will see how competitive each search term is (i.e. how many websites are already found on Google for this query), and how often it is used by the searchers daily.It will also calculate the so-called KEI (Keyword Effectiveness Index) from these two figures, so that you can quickly sort the keywords by this parameter and see which terms have the best demand-to-competition ratio!

Web CEO Keyword Research Tool will spy on the competitors’ pages to find out what keywords or phrases they use to gain top positions.

Furthermore, it provides more sophisticated research of your top 10 competitors for each keyword to see where the competition is less.? One easy understanding table presents a complex measure of the competitor leaders’ strength that consists of their link popularity, Google PageRank, traffic, overall number of pages that have included that key phrase in their TITLE tags, prices that the leaders pay to stay in the top of the paid search results etc. (available in the paid (SmallBiz and Professional) versions of Web CEO).

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you will see a video demonstrating the work of Web CEO Keyword Research Tool. The movie called

Technorati Tags: Advertiser Account, Correct Keyword, dummy guide for internet marketing, Free Keyword Generator, Free Keyword Research, free keyword research tool, free keyword suggestion tool, free keyword tools, free seo software, google, internet marketer, Internet Marketing, internet marketing keyword, kei research, keyword analysis, Keyword Database, keyword research, Keyword Research Tool, keyword suggestion, keyword suggestion tool, Keyword Suggestion Tools, Keyword Tool, Massive Traffic, Phrases, search engine traffic, Search Term, Searchers, seo software, Software Service, Web Based Services, Web Ceo, webceo, Wordtracker, Worthy Tool

Anatomy of a search engine crawler

When you go to a search engine and perform a search many people don’t understand how those results end up there. Some people may think that sites are submitted while others know that a piece of software finds the pages. This article explains one piece of that puzzle: The search engine crawler.

Todays search engines rely on software packages called spiders or robots. These automated tools are used to search the web to discover new pages.

A brief history of search crawlers

The first crawler was the World Wide Web Wander and it appeared in 1993. It was developed by MIT and it’s initial purpose was to measure the growth of the web. Soon after, however, an index was generated from the results

Technorati Tags: Anatomy, Automated Tools, Brief History, Engine Crawler, Forwards, google, Indexers, Initial Purpose, meta crawler, Meta Tags, Msn, Msnbot, Rob Sullivan, Robots, Search Crawlers, search engine crawler, search engine technology, Search Engines, SEO, Slurp, Software Packages, spider, Spiders, Visible Text, website ranking, Word Processor Documents

This is probably the most obvious, but certainly one of the most overlooked aspects of search engine optimization. This helps to make sure that search engine spiders can actually find (crawl) all of your site

Technorati Tags: 101 basics to search engine, Div, draw traffic, Fareast, Footer, free traffic, google, googlebot, internet marketing strategy, Link Structure, link tag, link within site, linking, Lt, Monetized Blogging, Mso, Odd Characters, online business profit, online marketing dummy, online traffic, Orphan, page rank, Paper Source, Question Mark, search engine basics, search engine marketing, Search Engine Optimization, search engine ranking, Search Engine Spiders, search engine traffic, Search Engines, Search Optimization, SEO, Session Id, spider, Spidered, Style Definitions, Style Name, Times New Roman, title tag, web traffic

Google calculates the importance of a page by the number of such

Technorati Tags: advanced seo, backlinks, google page rank, internet marketing guide, internet marketing training, seo guide, seo techniques, seo training, teach you seo

To help you make sure your Website is fully and effectively optimized, it would be ideal if you would pay particular attention to the content you are posting. Remember that the content is the gist and soul of your Website and it is what search engines and readers would read. The Website could never stand to itself if there is no accompanying words or articles that would keep online visitors glued and attuned.

Here are several guidelines on how you could ensure the quality and effectiveness of your search engine optimization articles.

• Compose effective headings and taglines. You should pay attention to taglines because they catch the attention in search engines. Significant points and content of the Website are emphasized through the use of effective taglines. The headings, on the other hand, are titles that make people read the content more. Weak taglines and headings almost always make the overall effect and impact of the SEO article futile.

• When doing the SEO articles, consider the expertise of your Website. Write according to how you want your Website to be categorized and used in the market. Search engines surely would categorize your Website according to its expertise, so make sure the content of the site is appropriate and inline with what people would expect from the site.

• When writing SEO articles, strive to create strong lead sentences and paragraphs. The fist sentence of every composition is the most crucial because it is the start, the part which readers always look at first. If the beginning of the article is weak, then chances are that the readers would not stick out to read the entire piece. In turn, the reader would continue on the search process and check out other Websites to seek for the information he or she needs.

• Keep the target readers in mind when writing the article. Remember that the Internet is free-flowing and is a very broad medium. There are too many Internet sites from all across the globe and the demographics of the online users is also wide and significantly varied. To be effective, strive not to cater to all the online users. Instead, decide on the specific and particular profile and demographics of online readers you intend the content for. This way, your writing would be more effective. For example, if you aim to please and inform kids, make your SEO copies kid-friendly and very simple. Do not try to please the parents by including jargons and technical information. If you do, the kids would be turned off and find for some other Website for them.

• Make your SEO copy as attractive and as enticing as possible. If you know your intended readers well, you surely would be able to relate to them. Understanding their needs and preferences would help you write an article that would most likely please and relate to them. Try to touch on the readers
  

  

  Technorati Tags: article marketing, article writing, Internet Marketing, seo article writing, seo copy writing, seo strategy

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  This is probably the most obvious, but certainly one of the most overlooked aspects of search engine optimization. This helps to make sure that search engine spiders can actually find (crawl) all of your site

  

  Technorati Tags: improve web ranking, search engine marketing, Search Engine Optimization, search engine traffic, seo basics, seo ebook, seo theory

  ]]> http://onlinemarketingdummy.com/what-is-the-basic-link-structure-within-a-site/feed 0 http://onlinemarketingdummy.com/top-3-google-seo-linking-secret-strategies-for-online-marketing-dummy http://onlinemarketingdummy.com/top-3-google-seo-linking-secret-strategies-for-online-marketing-dummy#comments Thu, 31 Jul 2008 15:48:49 +0000 OnlineMarketingDummy http://onlinemarketingdummy.com/?p=66 Top 3 Google
  SEO Linking Strategies
  By Michael Small (c) 2008 Times have changed. Just a couple short years ago, about 60% to 70% of your website ranking success depended on links. Now up to 85% of your page’s search engine rank on Google relates to how it is linked. More specifically, the quality and number of inbound links.Google looks at everything from the “authority level” of the linked sites to their “PageRank” and even the IP class they use (Internet Protocol designation.) While we don’t have hours to get into every little detail, I have provided three simple surefire ways to get hundreds of top rate inbound links to any page on your site you wish. And this is the absolute fastest way to get on top of Google and stay there for the long haul. So, here we go…

  Google SEO Linking Strategy One: Hire a Blog Reviewer.

  Hiring a professional blogger can be a quick way to getting the links you want. Here’s how it works… You are basically hiring a blog reviewer to chat up your Website. You set the tone of what is said and even give them acceptable working parameters to meet, such as the blog’s traffic rating, type of blog and overall popularity.

  You can hire independent people from services like eLance.com, Guru.com or RentaCoder.com or you can use a service that specializes in blog reviewers for hire, like PayPerPost.com. Personally, I like PayPerPost because it’s their specialty and this is their “posties” livlihood, so they tend to do a great job. It’s extremely reliable and great for social networking but considerably slower and ultimately more expensive than the following methods if your goal is simply link building.

  Google SEO Linking Strategy Two: Write Articles on Your Website’s Topic.

  Providing useful article content to readers of newsletters and article directories is one of the fastest and most reliable ways to get high quality inbound links. But even more important to some is that if you share your expertise the right way, you will likely become a recognized expert in your field in no time.

  People have filled entire books on the subject of article marketing so let me just hit the highlights here. This will be enough to get you started and help your name become trusted by both publishers and readers alike. Just remember these six simple guidelines…

  1.) The article has to accomplish two things. First, it has to be 100% legitimate and not contain any inflated facts or sales pitches. And second it absolutely must present real value to the reader and the publisher. Don’t ever write an article just for your sake. A solely self serving article will be immediately transparent to the publisher and to most readers. Most people understand you want something in return for sharing your knowledge and are very happy to oblige a mutually beneficial arrangement, such as a great article for a link back in your bio.

  2.) Obey the rules of where you are submitting your work. This is extremely important! Don’t waste an editor or publisher’s time. Be sure to select the best, and most descriptive category possible for your submission.

  3.) You can (and in my opinion, should) write in a casual, conversational style but be careful to spell check the article and review it for clarity before submitting it. Once you have written something, especially something with your name attached to it, it will be a representation of you.

  4.) Make the article the appropriate length for what you have to say. Don’t drone on or cut it too short. Most article directories have guidelines about how long they like to see submissions. The same goes for newsletters. If you can’t find this info for the directory you like, sticking between 500 and 1,000 words is usually a safe bet and usually up to 1,250 is OK. If you have more to say, consider splitting it into multiple articles that deal with one specific topic each.

  5.) Be brief in your bio section. If your article is well written and contains similar words to the keywords you want to be found for, 350 characters (or about 40 words) should be more than enough to tell a little about yourself, your services with one or two relevant keywords properly placed. Just be sure to use those keywords as anchor text when linking to the page that covers that keyword’s topic on your site. Many directories will let you have two links in the bio section and all allow at least one.

  6.) And I saved the big one for last. Provide unique content to each article directory. Nobody wants to post duplicate content so carefully reword at least one third of the article so it is unique. This will help both the publisher and the quality of your resulting inbound links.

  Big Tip: Writing dozens or even hundreds of article variations to eliminate duplicate content can take a great deal of time. Then manually submitt

  

  Technorati Tags: google optimization, google seo linking, SEO, seo software, seo strategy

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