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This is a guest article by Andrew Chen - see more at Futuristic Play by Andrew Chen. Data portability: What’s the value of your social network data? This blog post will be focused on the business-perspective of how a company operating a social network might think about their data, particularly in regards to advertising monetization. There’s been a lot of discussion on the data portability issue in one form or the other. The consumer perspective on the data portability issue on the consumer

Innovate Responsibly Posted by Nathan on May 28th, 2008 in Technical Management, Marketing In his recent blog post, “When Innovation Pays Off”, Jeremy Thomas recounts a recent success enjoyed by his team at active.com. As you might guess from the post title, this success was fueled by innovation, specifically by the innovative action of a single team member. Innovation is clearly not for everyone. Many companies pride themselves on doing things the tried and true way, or on executing pe

In my previous post I asked everyone if they made money blogging, and not surprisingly, majority of commenters replied in the negative. The reason why many, or should I say most, people don’t make money from blogs is that most of the easy ways to effectively make money from blogging are considered somewhat bad, unethical, user-unfriendly and so on. So bloggers who have worked hard to build a community around their blog, stay well away from money making practices that may harm their reputation

Mark, a knowledgeable reader and benevolent commenter here has made a separation and started his own blog called Digerati Marketing. It’s pretty new and only has a couple posts so far, but I got to say the material thus far is absolutely fantastic. I think it’s a great representation of the Blue Hat spirit. So I have absolutely no problem plugging it, because I really do think you should add it to your readers in case he keeps up the excellent work. He was kind enough to donate one of his post

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How to Start a Blog and Make Money Online May 7th, 2008 CEO If you are new to the internet and wondering what an earth this blogging craze is all about, or if you already have your own website and you?re wondering why everyone keeps advising you to start your own blog, read on. I?m going to explain to you what a blog is, why you need one, how to set it up, promote it and of course, make money from it. Blog is short for ?web log? and is similar to an online diary or journal. The craze of blo