Online Marketing Dummy

Optimizing video content isn’t really much different from optimizing textual content. In fact, as YuMe.com vice president Bob Bahramipour told Mike McDonald at SES San Jose, most video content is still found the old-fashioned way: via textual search engines. Listen as Bob explains the important aspects of video SEO, including “thumbnails, thumbnails, thumbnails.”

Learn why Twitter is a “really, really interesting tool” in this clip featuring Mike McDonald and Michael Gray, the president of Atlas Web Service.  Some good tie-ins and standard-setters are named, as well.